The secondary market gains stability in Q4 2025, according to Morgan Stanley
In 2025, the luxury watch secondary market is experiencing a shift towards stability after years of fluctuations. With key brands showing positive growth, what does this mean for collectors and…
Frederique Constant and its first sports partnership with the Pro Padel League
In a bold move diverging from the usual luxury sports circuits, Frederique Constant enters the dynamic world of padel by teaming up with the Pro Padel League, signaling a fresh…
LVMH denies rumors of selling Zenith: An uncertain future for luxury watchmaking
Is Zenith’s future in jeopardy? LVMH denies selling the iconic Swiss watchmaker, but ongoing financial struggles and declining sales may signal a turbulent road ahead for luxury watchmaking.
How to read a watch certification? Explanation of the main labels
Swiss Made, COSC, METAS… Behind these discreet engravings lie some of the strictest standards in watchmaking. But do you really know what they mean for your watch?
Rolex increases its prices in the United States in 2026
Rolex kicks off 2026 with a bold move: a sweeping price increase across its U.S. catalog, signaling both economic pressure and a reaffirmation of its luxury dominance.
Rolex increases prices from January 2026: Up to +9% on certain models
Rolex kicks off 2026 with a bold move: a sweeping price hike of up to 9% across several flagship models. As demand stays sky-high and precious metal costs surge, collectors…
GPHG 2025: The Breguet Classic Souscription 2025 wins the Aiguille d’Or
The 2025 Grand Prix d’Horlogerie de Genève (GPHG) has crowned the Breguet Classic Souscription 2025 with the prestigious Aiguille d’Or, marking a shift towards timeless elegance over technical complexity. Discover…
Why the Rolex Submariner is the best investment you can make in 2025
Discover why the Rolex Submariner is the ultimate investment in 2025. Learn how limited editions, vintage models, and consistent value growth make it a smart, timeless choice for collectors and…
How to buy a Rolex: The legendary waiting list and how to navigate it
Wondering how to buy a Rolex? Explore the challenges of the Rolex waiting list and learn how to secure your dream watch through authorized retailers or the secondary market.
Swiss watchmakers kneel under Trump’s tariffs, and consumers may pay the price
Swiss watchmakers are facing a "perfect storm" of rising costs, tariffs, and market pressures. As brands like Swatch, Rolex, and Patek Philippe navigate these challenges, they must balance price hikes,…
The hidden power behind Casio watches that makes them so indestructible
Uncover the best Casio watches that combine timeless style, exceptional performance, and unbeatable value—ideal for anyone looking to start their collection or add a reliable, functional timepiece to their wrist.
Rolex updates its CPO program: Newer watches now certified
Rolex is revolutionizing the pre-owned market! Discover how its updated CPO program, now including newer models, will reshape prices and availability.
Pierre Niney, Omega ambassador: A new benchmark for the swiss brand
Pierre Niney, acclaimed actor and new Omega ambassador, brings a touch of cinematic elegance to the Swiss brand's prestigious legacy.
Rolex Waiting Lists : Why waiting for a new model can take years ?
Waiting for a Rolex might feel like an endless journey—find out why these iconic timepieces have such long waiting lists and how you can bypass the wait to get yours…
Rolex Quantum ushers in the era of ultra-precise watches
Rolex enters atomic clock technology—a major leap for the watchmaking industry—with the launch of Rolex Quantum in Neuchâtel.
Discover the Rolex Market Index: Your Guide to Rolex Watch Prices in 2025
Are you passionate about Rolex watches and want to better understand how their value fluctuates on the secondary market? Read our comprehensive analysis of the Rolex Market Index!
Rolex wants to control everything, and it’s no longer just a theory
Rolex is no longer just making watches: it also wants to decide where they are sold, repaired, resold... and at what price.
A Luminous Concrete Watch? It Exists, and It’s Incredible!
What if a watch could capture the vibrant essence of a metropolis like Hong Kong while reinventing the codes of horology? With unexpected materials, bold design, and craftsmanship, the Signature…
Rolex and National Geographic Launch the Perpetual Planet Expedition: A Journey to Protect the Oceans
Rolex and National Geographic are partnering on an initiative aimed at exploring the depths of our oceans. This collaboration seeks to shed light on critical environmental issues and promote long-term…
